GOOGLE INCREASES ITS DONATION TO CHILD PROTECTION ORGANISATION BUT STILL THE PUBLIC ARE OUTRAGED – Last week Google were patting themselves on the back after announcing that they supported a Cambridge based charity watchdog that works to help remove child pornography on the web.
Unfortunately the PR article did more harm than good after it was revealed that Google provided a poultry £20,000 a year in funding; which equates to about 90 seconds worth of profit from the behemoth.
Obviously feeling more than a little ashamed of themselves, if that is at all possible, Google ramped up the donation to £1 million but that is to be spread across four years, so £250,000 a year.
Google currently turns over in excess of $39 billion a year through the various services, most of which is generated through their advertising arm Google AdWords.
Whilst it is good news for the charity watchdog, which does an incredible job, Google really shouldn’t be ordering a round of drinks just yet in order to congratulate themselves and while the sum may be substantial it remains a drop in the ocean compared to the amount of tax it avoids paying each year.
In 2011 Google came under fire for paying just £6 million in UK corporation tax on sales of £3.2 billion. However with some clever accounting it ensures that ‘actual’ sales occur in Ireland with profits being filtered through Luxemburg and Bermuda and was therefore able to escape the usual corporation taxes due to the UK Government.
The UK Government has been calling on Google to clean up its act and to cease such tax avoidance liabilities. It has also asked Google to form a specialist team that can route out and remove child pornography from its server.
However Google has refused to undertake such an act, any more that it would to remove terrorist related videos from its YouTube service; due to the amount of advertising revenue it makes of the back of the content.
Yesterday Meebal.com took a stand and removed all Google ads from its website in protest.
“We cannot criticize Google for its actions and then turn around and display Google Ads; it’s hypocritical and immoral and therefore we took the decision to remove all advertising and try to rely on the generosity of our readers through donations. It will allow us to remain uncompromised. Donna Wozny, Assistant Chief Editor & Partner
see below for donation details
I’ve spoken to a number of other businesses online and many are sickened that Google refuses to do more to stamp out child pornography and terrorism, let alone actually make money from such vile content.
The idea that Google is a large friendly entity with an unofficial company slogan of “Don’t Do Evil” is quickly being viewed as “Evil Personified”; not something that a large corporation would want but through its own actions and inaction’s this is how many people now perceive Google.
One Government official stated; “If Google spent as much money removing child pornography from its servers as it did on paying legal and tax advisers to avoid paying tax it is unlikely any such material would exist on its servers.”
I have no doubts in my mind that Google isn’t doing enough and as the word continuously spreads it is likely that many more websites will follow Meebal.com’s lead and remove Google Ads from their inventory.
It is clearly immoral to support a business that promotes and makes money on the back of such vile content and Meebal.com, for one, refuses to be part of Google’s regime.
Do you think Google should have a dedicated in-house team to remove such content? Please leave your comments below.